BENEFITS

The Strategic Management Academy Certification will increase your value to your current
employer and internal clients, while giving you the highly marketable competency of a
Strategic Leader for the future.  After successful completion of the pre-requisite workshops
and the week-long Academy Certification Boot Camp, you will:

• Have an excellent grounding to Create and Implement Strategic Plans to deliver
  customer value and achieve the competitive advantage, using the holistic Systems
  Thinking Approach
• Know how to Facilitate the Installation of a Strategic Management System to run the
  business strategically and sustain high performance year after year
• Understand how to Design, Build and Sustain Systemic Change for the organization
  to achieve Business Excellence and Outstanding Results
• Understand Systems Thinking in depth, and think more strategically and innovatively
  as a leader
• Be able to demonstrate Breakthrough Facilitation Skills
  
• Be Certified to Deliver Training and Consulting in Strategic Planning and
  Management using the Centre’s proprietary material, as an internal or external
  consultant, subject to licensing arrangements and the completion of a mentoring
  program during which you will be coached by a master level consultant from the Centre.

ACADEMY CERTIFICATION

Academy Certification consists of two parts:
A.        Completion of Pre-requisite Workshops, and
B.        Completion of Pre-Work, and
C.        Completion of Academy Certification Boot Camp (Train-the-Trainer)

PREREQUISITE WORKSHOPS

Prior to the Academy Certification Boot Camp, candidates must have previously completed
the following workshops:

(1)        Reinventing Strategic Planning (2 Days), AND
Either (2a)   Leading Strategic Change (2 Days)
Or       (2b)   Strategic & Systems Thinking (2 Days)

For details of the above prerequisite workshops, please go to the webpage:
http://www.hainescentre.com/      

ACADEMY CERTIFICATION BOOT CAMP

The next dates and locations for the boot camp are:

• 30 Nov - 4 Dec 2009 (4½ Days) – PERTH, AUSTRALIA
• 18 - 22 Jan 2010 (4½ Days) – SAN DIEGO, USA
• 12 - 16 Apr 2010 (4½ Days) – SINGAPORE

During the 4 ½ Day Academy Certification Boot Camp, you will:

• Experience Intensive Content Reinforcement:  You will receive more intensive learning,
  reinforcement and internalization of the content as each step is revisited from a much
  deeper level – the tacit knowledge that is Key to Success.
• Acquire Extensive “How To” Knowledge:  You will spend much more time on the “how
  to” sequences, details and nuances in addition to the “what” of the workshop contents.
• Demonstrate Mastery:  You will have opportunities to conduct and critique practice
  facilitation sessions and demonstrate your expertise, while receiving practical feedback
  on your skills from the Haines Centre Master Level Consultants.
• Enhance Your Facilitation Skills:  Regardless of your facilitation expertise, this
  immersion will take you to a new level.

ACADEMY CERTIFICATION BOOT CAMP CONTENTS

• Specific in-depth and intensive treatment of mastery topics
• Learning Theory
• Practicing and Demonstrating Strategic Management Mastery
• Alternate Steps and Processes
• Personal Feedback and Growth
• Facilitating Difficult Issues and Conflict Areas
• Lecturettes on all Key Concepts
• Lists of Anticipated Big Process Issues
• Full Immersion

Candidates will be immersed in the following areas, where they will conduct &
critique facilitation sessions, and demonstrate mastery:
1.        The ABCs of Strategic Thinking, uses and applications
2.        Strategic Thinking Questions & Principles – 12 Characteristics
3.        Executive Briefing – Strategic Planning Options
4.        Plan-to-Plan/Four Tasks/ Parallel Involvement Process
5.        Future Environment Scan
6.        Ideal Future Vision: Vision / Mission
7.        Positioning / Rallying Cry
8.        Ideal Future Vision: Values / Culture Change
9.        Key Success Measures
10.        Current State Assessment
11.        Strategy Development and Strategic Action Items
12.        Cascade of Planning
13.        Executive Briefing: Change / Iceberg Theory of Change
14.        Plan-to-Implement/Four Tasks/Organizational Capacity
15.        Players of Change
16.        Rollercoaster of Change
17.        Three-Year Business Planning
18.        Strategic HR Planning
19.        Six Natural Levels of Leadership Competencies
20.        Annual Strategic Review & Update
Optional:
21.        Project Management
22.        Achieving Leadership Excellence
23.        Cascade of Change / Culture Change

ACADEMY CERTIFICATION BOOT CAMP FACILITATORS

All facilitators of the Centre’s certification programs are carefully selected master consultants
with outstanding track records.  They are all members of the Centre’s Board of Examiners and
approved adjunct instructors of the University of San Diego’s Division for Continuing
Education.  The facilitators for the upcoming boot camps are:

Lead (San Diego), Co-Lead (Singapore)

Steve Haines is the founder and CEO of Haines Centre for Strategic Management and
Systems Thinking Press, based in San Diego, USA.  He is the world’s foremost authority,
leader and speaker in the Systems Thinking Approach to the field of Strategic Management
(Planning, People, Leadership, Change, Customer Value), and travels the world, speaking on
Strategic Management and Systems Thinking, and writing books and articles.

Steve has been a member of eight top management teams in the United States and abroad,
with corporate responsibilities for all aspects of organizational functions, including planning,
operations, marketing, PR, communications, finance, HR, training, and facilities.  His career
had included executive positions with MCI, Exxon, Sunoco, Marriott Corporation, ICA, and
Freddie Mac.  He was also President of University Associates Consulting and Training
Services, a pioneer in organization development work.  Steve has been on nine Board of
Directors including chair of a Credit Union.

Steve’s diverse background includes extensive work with over 300 CEOs and keynote
presentations delivered to over 1,000 CEOs.  He has personally led extensive Best Practices
research for over 15 years, and has authored more than 14 books sold in 68 countries, over
50 articles, and developed 12 volumes of comprehensive research, the Haines Strategic
Library.  He has taught over 80 different kinds of seminars and is in demand as an insightful
and passionate keynote presenter at conferences worldwide –with special emphasis on CEO
and Board issues.  

Co-Lead (Singapore, Perth)

Stephen Lin is the Asian Partner of the Haines Centre for Strategic Management®, and
works with organizations in Singapore and the region, to improve long term performance by
developing their strategic management and innovation capabilities through training, coaching
and facilitation.  He is Haines Centre for Strategic Management® master facilitator in Asia for
training and consultancy using the Centre’s proprietary models in strategic thinking, strategic
planning, change management, leadership, and innovation.  

Stephen is a former government scholar, and has over 22 years of senior management
experience in private and public organizations, both as an internal executive as well as an
external consultant.  As an internal executive, he has led strategic capability acquisition and
development efforts and been a key member of strategic and scenario planning teams.  As an
external consultant, he is in demand for in-company training as well as facilitation of planning
efforts.  He also regularly leads public workshops/seminars on key strategic management
topics and has conducted these workshops in Singapore, Malaysia, Indonesia, India, China
and the USA.  

Stephen has facilitated numerous “live” strategic planning efforts and in-company senior
management development programs, for a wide range of organizations including multi-
national companies, small-medium enterprises and government agencies.  His in-house
clients have included Ministry of Education, National Community Leadership Institute, INTEL
Microelectronics Malaysia, AP Communications, INTEL Technology Malaysia, Singapore
Productivity Association, Yayasan Mendaki,  Singapore Sports Council, Housing and
Development Board, Halliburton, SLF Management Services, Institute of Technical Education,
National Environment Agency, Hitachi Global Storage Technologies, National Institute of
Education, Hitachi Asia Group of Companies, Singapore Technologies, Building and
Construction Authority, II-VI Asia, Social Service Training Institute, among others.   Stephen
has also trained hundreds of managers in public workshops and seminars, with consistently
excellent evaluations by the participants.

Co-Lead (Perth)

Allan Bandt is the Centre’s Regional Managing Partner for Australia and New Zealand since
1990.  He is also the director of Bandt Gatter and Associates, a Perth-based Human
Resource Consultancy.  He is a past president of the Australian Human Resources Institute
(WA), a past National Director of the Australian Human Resources Institute and Chair of the
latter’s Strategic Planning Committee.  Allan has over 30 years of experience in strategic
management, as an internal executive as well as an external consultant, and has led major
long-term and strategic consulting assignments from Sydney to Adelaide to Perth.

Allan is co-author of “Successful Strategic Human Resource Planning” which is sold and
utilized worldwide.  He has considerable consulting and training experience in Human
Resources and Strategic Management, and has worked in Australia and overseas with
government and enterprises to successfully develop and implement their strategic plans and
strategic HR plans.  His clients have included, among others, the City of South Perth, Cancer
Foundation of Western Australia, Edith Cowan University, Curtin University, University of
Western Australia, Ballarat Univeristy (NSW), Department of Agriculture, Department of
Corporate Information Services (Northern Territory), Health Department of Western Australia,
Department of Justice, WA Police Department, Family Court of Australia, Department of Navy,
Monadelphous Group, AstraZeneca Pharmaceuticals, Association of HR Professionals (Sri
Lanka), etc.

Allan has conducted strategic planning and strategic HR planning workshops in the USA,
Australia, Singapore, Canada, Mauritius, Malaysia, and Sri Lanka.  He consistently receives
outstanding appraisals from workshop participants and consulting clients on his vast
knowledge, expertise and professionalism.

Please Note:
The Haines Centre for Strategic Management reserves the right to substitute any of the
facilitators with other facilitators from our Board of Examiners without prior notice.